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2012 Nissan Versa in Maryland – The “BIG SMALL CAR”

2012VERSA exterior silver

Frederick Nissan located in Frederick Maryland is excited to be soon introducing the all new 2012 Nissan Versa Sedan

2012 Versa Sedan - Small on the outside, big on the inside.

2012 Nissan Versa at Frederick Maryland Offers Mid-Size Vehicle Technology Without Mid-Size Price; High Value, High MPG and Exceptional Roominess Highlight Sophisticated All-New Sedan Design.

The new 2012 Versa offers high degree of comfort, unexpected level of entertainment & connectivity features. Designers have given some nice features for the busy buyers like areas that they see and touch most – available Fine Vision instrumentation, quality fabrics, bright trim work and comfortable seating for front and rear seat passengers.

search nissan versa

The new Versa Sedan, soon available at Frederick Nissan, looks great on specifications, cargo spaces configured & more rear legroom than some mid-size sedans. The main feature on Verda SL models is 60/40-split fold-down rear seat. Interior features include trip computer, power windows with driver’s one-touch down, speed-sensing auto door locks, remote trunk release lever and steering wheel-mounted audio controls with two interior colors Sandstone and Charcoal. While the exterior design offering a fresh and refreshing design character.

2012VERSA complete front dash

It is the only expensive looking car in the segment. Designers have given a great upscale look to new Versa Sedan. The front end blends smoothly into the cabin available in eight exterior colors. Exterior features include a fixed roof antenna, body-color front and rear fascias and available chrome-accented grille, blacked-out B-pillar, chrome door handles and front fog lights. Design and engineering comes together in an extraordinary collaboration to give sedan a sense of ‘modern value’ that goes far beyond the mere purchase price.

2012VERSA racing front

Read the complete Press Release after the jump.

The 2012 Nissan Versa at Frederick Maryland Offers Mid-Size Vehicle Technology Without Mid-Size Price; High Value, High MPG and Exceptional Roominess Highlight Sophisticated All-New Sedan Design

Small on the outside, big on the inside. Smart technology with next-generation efficiency. A $10,990 starting M.S.R.P. and low cost of ownership. New dual injector system and sub-planetary CVT design. Expected combined city/highway fuel economy of 33 miles per gallon. New global “V” (for Versatile) platform. Sophisticated styling, high quality interior.

There are myriad ways the all-new 2012 Nissan Versa Sedan breaks new ground for entry-level compact sedans. And many ways to sum them all up. But perhaps a simple statement is best: Innovation Within Reach.

“Compact cars are getting a lot of attention lately due to rising fuel costs and concerns about the environment. Yet many buyers are disappointed in what they find – vehicles rife with compromise,” says Al Castignetti, vice president and general manager, Nissan Division, Nissan North America, Inc. “This new Versa Sedan, a ‘clean sheet’ ground-up design, takes small cars in a whole new direction – proving that you don’t have to sacrifice style for affordability, interior roominess for a smaller footprint, or drivability for high mpg.”

Small When You Need It, Big Where You Want It
Knowing that entry-level vehicles are used as “workhorses” – for commuting on weekdays, errand running on weekends and transporting family and friends all week long – the designers of the new Versa Sedan sought to combine five-passenger practicality with a high degree of comfort and refinement. It also offers an unexpected level of available entertainment and connectivity features, such as Bluetooth, navigation system with 5-inch touch-screen display, Satellite Radio and an iPod®/USB interface.

“We see buyers in this segment as people who are always busy, even while relaxing,” explains Castignetti. “With the amount of time they typically spend in their vehicles, we want to make sure they feel good about their purchase long after the new car smell has worn off. So we invested in areas that they see and touch most – like available Fine Vision instrumentation, quality fabrics, bright trim work and comfortable seating for front and rear seat passengers.”

The new Versa Sedan’s interior volume of 90.0 cubic feet and trunk volume of 14.8 cubic feet (104.8 cubic feet total) are intended to not only look great on a specifications sheet – the passenger and cargo spaces have been configured for real-world use. Versa Sedan has, for example, more rear legroom than some mid-size sedans – trumping even luxury cars such as the Lexus LS460, BMW 5-series and Mercedes-Benz E-Class. And the trunk design focuses on useable space, taking into consideration everything from the size of the hinges to the shape of the sidewalls. A 60/40-split fold-down rear seat is offered on SL models for even greater versatility.

Other available interior features include trip computer, power windows with driver’s one-touch down, speed-sensing auto door locks, remote trunk release lever and steering wheel-mounted audio controls. Two interior colors are available, Sandstone and Charcoal.

The Versa Sedan’s new exterior design is also a departure from most current compact sedans, offering a fresh, refreshing design character that is both sophisticated and highly aerodynamic.

“The new Versa Sedan stands out as the only expensive looking car in the segment – with a lot of eye power,” said Castignetti. “Its sculpted, dynamic proportions are modern without being gimmicky, projecting a much higher sense of design value than you might expect in a vehicle with a $10,990 starting M.S.R.P.”

To achieve the new Versa Sedan’s upscale look, the designers gave the exterior shape a strong sense of volume, with a wide shoulder width and a smooth silhouette. In front, Versa Sedan features Nissan’s new signature sedan grille design and jewel-like headlights.

The front end blends smoothly into the cabin, which offers flowing curves, while design elements such as the shape of the trunklid help give the new Versa Sedan excellent aerodynamics, including a low coefficient of drag of just 0.31.

In addition, to help ensure superb functionality, fresh ideas were addressed in the initial stage between the designers and the engineering team. For example, the indented line in the middle of the Versa Sedan’s sweeping roofline is not just a design feature, but a functional innovation that helps reduce the amplitude of the roof panel vibrations in order to create a quieter cabin interior without the use of reinforcement devices called “mass bumpers.”

“Design and engineering came together in an extraordinary collaboration to create a level of sophistication that you not only see but also feel,” adds Castignetti. “It helps provide a sense of ‘modern value’ that goes far beyond the mere purchase price, much like you expect from larger, more expensive sedans.”

Other exterior features include a fixed roof antenna, body-color front and rear fascias and available chrome-accented grille, blacked-out B-pillar, chrome door handles and front fog lights.

The 2012 Versa Sedan is offered in eight exterior colors, including Metallic Blue, Blue Onyx, Super Black, Brilliant Silver, Magnetic Gray, Red Brick, Fresh Powder and Titanium – which has previously been reserved for the Nissan GT-R among Nissan models.

Next-Generation Efficiency and an All-New Nissan V Platform
One of the biggest challenges in designing a compact sedan, of course, is where to put everything – people, cargo, engine, transmission and other mechanical components. Often the solution is to gather a fraction of an inch here, a fraction there and hope they add up to a usable benefit. For the new Versa Sedan, the approach was a little more radical – create a totally new global platform and drivetrain, reducing the size of engine and transmission, reducing the number of component parts and reducing platform weight.

“It’s unusual to develop a totally new platform for a vehicle in only its second generation, yet when driven by a culture of innovation, such investments are easy to make,” explains Castignetti.

The 2012 Versa Sedan’s all-new front-wheel drive global “V” platform, designated “V” for Versatile, utilizes nearly 20 percent fewer platform components and weighs around 150 pounds less than the previous “B” platform. While retaining the same 102.4-inch wheelbase and 66.7-inch width as the previous generation Versa Sedan, the new model is 1.2 inches lower in height (59.6 inches) and 0.6 inches shorter in overall length (175.4 inches). The biggest dimensional gain, however, is in the visible gain in trunk length – provided by a more compact engine/transmission design that allows for a 2.7-inch increase in rear overhang (the distance from the center of the rear tire to the rear bumper).

“The new Versa Sedan proves that when it comes to packaging and aerodynamic efficiency, not all small sedans are created equal,” says Castignetti. “The same can be said of the engine, which beautifully balances excellent environmental performance, responsive power and smooth, quiet operation.”

The second-generation 1.6-liter HR16DE 4-cylinder engine includes a range of cutting-edge technologies, making it one of the most advanced power plants in class. For example, while the average engine uses only one injector per cylinder to inject fuel, the new Versa Sedan engine is equipped with two streamlined injectors mounted near the inlet valve for each cylinder. This dual injector system allows a wider injection of fuel, with the smaller nozzles delivering a finer spray (approximately 57 percent finer than the previous generation single injector design’s particle size) to help achieve stable combustion.

The new compact, lighter weight engine also utilizes a twin Continuously Variable Timing Control (CVTC) system mounted on both intake and exhaust ports (versus conventional CVTC systems which are mounted only on the intake port), similar to the system used on the flagship Nissan Maxima. Using a CVTC on the outlet port increases thermal efficiency, decreases inhalation resistance and offers an approximate four percent improvement in fuel efficiency.

Other enhancements include the addition of a piston oiling jet, tuning of the piston top shape and expansion of the exhaust manifold diameter.

“To incorporate the new dual injector system into an entry-level vehicle is very fitting of Nissan’s corporate philosophy of ‘innovation for all’ – bring advanced technology to high volume segments rather than saving them only for high-end machines,” says Castignetti. “The new dual injector system also uses around half the amount of rare metals in the catalyzer by reducing the amount of unburned fuel and hydrocarbon emissions.”

The new 1.6-liter engine is rated at 109 horsepower @ 6,000 rpm and 107 lb-ft of torque @ 4,400 rpm.

The Versa Sedan is available with a 5-speed manual transmission (1.6 S model only) and with a next-generation Xtronic CVT™ transmission. The CVT allows continuous change of the transmission gear ratio by connecting the two pulleys with a metallic belt and changing their diameter by using hydraulic pressure. The new CVT design adds an auxiliary gearbox using planetary gearing, helping improve efficiency.

The CVT also features a transmission ratio of 7.3:1, which is broader than those of conventional CVTs and even typical 7-speed automatic transmissions. Friction is reduced by about 30 percent, weight by about 13 percent and overall size by about 10 percent versus the previous Versa Sedan CVT design.

Versa also offers low rolling resistance P185/65R15 all-season tires with available 15-inch aluminum-alloy wheels.

“The result of all these enhancements and advances is that the new Versa Sedan engine burns cleaner and uses less fuel, which combined with the improved CVT performance and better aerodynamics reduces overall fuel consumption by about five miles per gallon versus the 2011 Versa Sedan,” says Castignetti. “Better mileage means fewer stops at the pump – and more ‘room in the wallet’ for other activities.”

Fuel economy for the 2012 Versa Sedan is estimated at 30 mpg City, 37 mpg Highway and 33 mpg Combined with the CVT transmission (27/36/30 mpg with the 5-speed manual transmission) (preliminary estimates).

All 2012 Versa Sedans are equipped with an independent MacPherson strut front suspension and torsion beam rear suspension, with front and rear stabilizer bars. Other standard equipment includes Electric Power Steering and power-assisted front disc/rear drum brakes. An Anti-lock Braking System (ABS) with Electronic Brake force Distribution (EBD) and Brake Assist (BA) is also standard on all Versa Sedan models.

In addition, the new Versa will be the first Nissan model in the United States branded with the PUREDRIVE™ designation. PUREDRIVE will be used on models utilizing Nissan’s most advanced technologies to promote eco-friendly driving and lower CO2 emissions*.

Standard safety features found on every 2012 Versa Sedan include the Nissan Advanced Air Bag System (AABS) (includes dual-stage front supplemental air bags and front seat side-impact supplemental air bags for chest protection), seat-mounted driver and front passenger side-impact supplemental air bags, and roof-mounted curtain side-impact air bags for front and rear outboard occupant head protection.

Additional safety features include standard LATCH (Lower Anchors and Tethers for CHildren) system, child safety rear door locks, child seat upper tether anchors and Tire Pressure Monitoring System (TPMS), Vehicle Dynamic Control (VDC) and Traction Control System (TCS).

Summer 2011 On-Sale Date
The all-new 2012 Nissan Versa Sedan will be available in three well-equipped models when it goes on sale at Nissan dealers nationwide in summer 2011 – Versa Sedan 1.6 S (offered in 5MT and CVT versions), Versa Sedan 1.6 SV (CVT only) and Versa Sedan 1.6 SL (CVT only).

Along with the 1.6 S model’s many standard features, the 1.6 SV adds cruise control, Fine Vision instrumentation, chrome grille accents, body-color dual power remote-controlled sideview mirrors, upgraded cloth seats, power windows and more.

Versa Sedan 1.6 SL models add 15-inch aluminum-alloy wheels, fog lights, variable intermittent wipers, chromed inside door handles, 60/40-split fold-down rear seat, Bluetooth® Hands-free Phone System, steering wheel audio controls, USB/iPod® connectivity, upgraded audio system, door-linked map lights and more.

Just three options packages are offered: the Cruise Control Package (1.6 S CVT only); the SV Convenience Package (1.6 SV only) with Bluetooth® Hands-free Phone System, steering wheel-mounted audio controls, upgraded audio, iPod® control, map lights and front passenger vanity mirror. The SL Tech Package (1.6 SL only) adds the Nissan Navigation System with XM NavTraffic® (XM® subscription required, sold separately) and 5-inch color touch-screen display and XM® Satellite Radio (XM® subscription required, sold separately).

The 2012 Versa Sedan will be manufactured at Nissan’s Aguascalientes, Mexico assembly plant that also builds Nissan Sentra models for the United States market.

“This all-new Versa Sedan is a total value proposition,” concludes Castignetti. “The Big Small Car is bringing Innovation Within Reach to an eagerly awaiting audience.”

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Your Business Might Already Have a Fleet Nissan divides its Business & Fleet customers into small and large fleets. Small fleets include 10 vehicles or fewer, while large fleets have more than 10 vehicles. That distinction matters for a local contractor with three trucks, a home healthcare company with several crossovers, or a catering business operating a handful of delivery vehicles. You don't have to run a massive corporation before it makes sense to start thinking about your vehicles as a fleet. Eligible small-fleet customers can work directly with a preferred local Nissan dealer and may have access to services and benefits such as roadside assistance, courtesy delivery, and unique sales incentives. Large fleet customers receive those benefits along with additional resources such as volume-based incentives, ship-through requests, and support from Nissan commercial sales managers specializing in larger fleets. Nissan Has Work Vehicles for More Than One Kind of Work Not every business needs a pickup truck. Nissan specifically identifies industries ranging from construction and carpentry to healthcare, homecare, catering, security, sales, and courier services as potential Business & Fleet customers. That's reflected in a lineup that includes trucks, SUVs, crossovers, and cars capable of filling very different roles. A Nissan Frontier can provide the towing, bed space, and capability a contractor needs. A Nissan Rogue can give a healthcare provider or sales professional passenger space and cargo flexibility without committing to a full-size vehicle. Smaller Nissan models can make sense for businesses where fuel efficiency, maneuverability, and frequent daily driving matter most. Many newer Nissan vehicles also offer NissanConnect, bringing compatible navigation, communication, security, and entertainment features together to help drivers stay connected while they're on the road. Build a Nissan Fleet Around the Job Sometimes the right vehicle still needs a few changes before it's truly ready for work. Nissan Business & Fleet customers can explore third-party upfit options designed around different commercial needs, giving businesses the opportunity to configure vehicles for the jobs they'll actually perform. Nissan also offers tools for visualizing custom vehicle graphics, allowing businesses to see how their company logo could look on a Nissan fleet vehicle. For a small business, adding branded vehicles can turn the equipment you're already using every day into another visible extension of your company. Eligible businesses may also have access to fleet incentives, special rates, tax incentives, and upfit allowances. Government and nonprofit organizations have additional opportunities through Nissan Business & Fleet, with local and state government entities and nonprofit organizations able to become fleet certified with just one vehicle. Know Your Buying Power Before Expanding Your Fleet Adding another business vehicle is an investment, so knowing what the numbers could look like before you shop can make the process much easier. Younger Nissan 's What's My Buying Power? Payment Explorer lets you estimate your purchasing power based on your desired monthly payment without a credit inquiry or Social Security number. You'll be able to view estimated buying power, account for the value of a trade-in, and bring your Payment Certificate to the dealership, potentially saving 30 minutes or more once you arrive. If you're replacing a current company vehicle, our Value Your Trade tool can also give you a better idea of what that vehicle could contribute toward your next purchase. Our Finance Center is available when you're ready to discuss the financing side in more detail, including support from our credit restoration specialists for customers working through less-than-perfect credit. Put Your Business on the Road with Younger Nissan of Frederick The most useful business vehicle isn't necessarily the biggest or most expensive one. It's the vehicle that reliably does what your business needs it to do every day. That's what makes Nissan Business & Fleet worth exploring for businesses of all sizes. From a couple of vehicles supporting a growing local operation to a fleet of more than 10 vehicles moving employees, equipment, or customers throughout the region, Nissan offers vehicles, incentives, customization opportunities, and dedicated support designed around commercial use. Visit Younger Nissan of Frederick at 7418 Grove Road, Frederick, MD 21704 to talk with our team about Nissan Business & Fleet eligibility and the vehicles that could fit your operation. You can also browse our New Nissan Inventory, check our New Vehicle Specials, Value Your Trade, or explore What's My Buying Power? online before your visit. We're proud to help businesses throughout Frederick, Germantown, Hagerstown, Gaithersburg, and beyond keep moving.