The new Nissan Kicks Concept Car designed for and inspired by the Brazilian market was recently unveiled at the annual São Paulo International Motor Show. Nissan designers stated that the new look and feel of this model was inspired by the people of Brazil. They wanted to create a vehicle that would reflect their culture and personality while offering a stark contrast to the black, white and grey tones of the urban roads.
Additionally, the three different design teams working on this model; Nissan Design America Rio, Global Design Center in Japan and Nissan Design America in San Diego also aimed to create a model that offers customers the perfect combination of style and functionality.
“What we try to achieve is this kind of duality. It fits your pragmatic needs but also provides a sense of style and an extra sense of substance that we feel is missing in the market right now,” said Project Lead Designer Hiren Patel of Nissan Design America.
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