Four different Nissan vehicles have been given a Top Safety rating from the Insurance Institute of Highway Safety (IIHS). The 2016 Rogue and Sentra were awarded Top Safety Pick Ratings while the 2016 Maxima and Murano were awarded Top Safety Pick + ratings when equipped with Forward Emergency Braking.
All four models earned the Top Safety Pick rating by receiving a “good” score in each of the five crash tests performed by IIHS. These crash tests include the roof strength, head restraint, moderate overlap front, side, and the most difficult small overlap front. For the 2016 Maxima and Murano to earn the “Plus” rating their available front crash prevention systems needed to earn an “advanced” or “superior” rating.
“Nissan is proud to again have our core vehicles recognized by IIHS for vehicle safety,” said Pierre Loing, vice president, Product Strategy and Planning, Nissan North America, Inc. (NNA). “The new Maxima, like the Murano, is setting high standards in its class for styling, performance and interior refinement. The 2016 Nissan Rogue and Sentra demonstrate Nissan’s commitment to high quality and safety standards, and we are gratified that these outstanding vehicles have been recognized for excellent design.”
Yaeger, Steve. “Insurance Institute for Highway Safety Awards Top Safety Designations to Key Nissan Models for 2016.” NissanNews.com. NissanNews.com, 10 Dec. 2015. Web. 15 Dec. 2015.
Nissan Releases LEAF Birthday Playlist On Spotify
Five years ago, the Nissan brand officially delivered the very first all-electric LEAF. Over time, this model has grown in popularity to become the best-selling all-electric vehicle in the world. The very first model was delivered in San Francisco to Olivier Chalouhi on December 11, 2010, and since then over 200,000 LEAF vehicles have been sold globally, with 88,000 having been sold in the U.S.
In order to celebrate the fifth birthday of this vehicle, Nissan has teamed up with Spotify to create a special “100% Nissan LEAF 5th Birthday” playlist that includes 10 fan-suggested songs. Beginning today, Nissan owners can stream the playlist through their Bluetooth connection in their vehicle. Be sure to check out this playlist during your daily travels today!
“Nissan LEAF owners are among our most enthusiastic customers, and we wanted to get them involved in a unique way as we celebrate LEAF’s anniversary, so we asked followers on Facebook and Twitter which songs they would choose to honor the all-electric vehicle’s five years on the road,” said Andrew Speaker, director, Electric Vehicle Sales & Marketing, Nissan. “With suggestions ranging from No. 1 hits to obscure B-side tracks, LEAF fans helped us cultivate the perfect soundtrack for this occasion.”
Presley, Paige. “Nissan Celebrates Fifth Anniversary of First LEAF Delivery with Crowd-sourced Playlist on Spotify.” Nissan Online Newsroom. N.p., 11 Dec. 2015. Web. <http://nissannews.com/en-US/nissan/usa/releases/nissan-celebrates-fifth-anniversary-of-first-leaf-delivery-with-crowd-sourced-playlist-on-spotify>.
Nissan Releases New Interactive Brochure Hub App
Nissan is moving more and more into the digital age, and has taken one of their biggest steps so far with the release of a new Interactive Brochure Hub app. This new no-charge app is available for iOS and Android device tablets and it allows consumers to learn detailed information about new Nissan vehicles. This new app was developed in response to the growing trend of consumers shopping for new vehicle on their mobile devices. In fact, the J.D. Power 2012-2015 New Auto Shopper Study found that over half of consumers use a mobile device when researching a new vehicle that they are interested in purchasing. With their new app, Nissan is bringing their entire lineup to a platform that is more cohesive to the trend of today’s shoppers.
“Millennials especially are moving away from desktop computers to tablets and smartphones exclusively to connect online,” said Jeremy Tucker, vice president, Marketing Communications & Media at Nissan North America. “This new app helps us be wherever the buyers are, with the information they need to make informed purchase decisions.”
Not only does this app bring the details and visual beauty of a brochure to a mobile platform but it also breaks down the shopping process into “Why” and “Which”. In the “Why” Section shoppers can read through the full story of the vehicle’s development to learn why this model is a top choice. In the “Which” section, the app breaks down the vehicle with information such as color and interior options, trim levels, available packages and accessories and more.
You can download the new app to your mobile device today from www.nissanusa.com/request-brochure. Check it out today and then stop by and see us here at Younger Nissan of Frederick to learn more about any of the vehicles that are of interest to you. We will be happy to set you up with a test drive and answer any questions that you may have.
Whited, Jeannie. “Nissan Launches Interactive Brochure Hub App.” Nissan Online Newsroom. N.p., 8 Dec. 2015. Web. <http://nissannews.com/en-US/nissan/usa/releases/nissan-launches-interactive-brochure-hub-app>.
November Sales Announced By Nissan Division
November sales for the Nissan Division were recently reported with the total reaching 95,389 units by the end of the month. With this total the brand has beat out sales from last November by nearly 4 percent and with the end of the year almost here the Nissan Division’s year to date sales are on the rise as well. As of the end of last month total sales for the year had reached 1,227,213 units which is 5.4 percent more than the total as of the end of November in 2014.
Along with the outstanding overall sales total, the Nissan Division is happy to report that light truck sales for November reached a combined total of 43,283 units, which is 15.4 percent higher than last year. Additionally, several cars saw an impressive sale increase over last November. These models included the Quest which rose 97 percent, the Rogue which rose 50 percent, the Murano which rose 45 percent, and the Maxima which rise 18 percent.
If you live near Frederick, Germantown, Hagerstown, and Gaithersburg, MD then stop by Younger Nissan of Frederick to take any of these exciting models out for a test drive.
Clifton, John. “Nissan Group Reports November 2015 U.S. Sales.” NissanNews.com. N.p., 1 Dec. 2015. Web. <http%3A%2F%2Fnissannews.com%2Fen-US%2Fnissan%2Fusa%2Freleases%2Fnissan-group-reports-november-2015-u-s-sales>.
Nissan Releases Ch.9 In Truckumentary
Nissan has released the ninth chapter in their Truckumentary series that highlights a different, unique aspect of the Nissan Titan in each chapter. For its ninth installment, Making the Grade, Nissan took the Titan XD to central Arizona for its off road trip on Montana Mountain. The trip was taken to test features like the four-wheel drive, drivetrain, cooling systems and suspension. Thanks to the hill climbs and descents, washes and recently altered terrain due to rain, it was the perfect test ground.
Nissan also took the Titan XD to Kingman Arizona, to test the towing and hauling capabilities. What made this significant is that this area has a 6% grade and extremely high temperatures. This gave the engineers the opportunity to see how the engine cooling system and powertrain handles this type of extreme stress.
Watch the video below to see how the Nissan Titan XD performed. After, you can come into Younger Nissan for a test drive of your own!
“Nissan “TITAN Truckumentary” Chapter 9: “Making the Grade”” Nissan Online Newsroom. NNA Product Communications, 24 Nov. 2015. Web. 04 Dec. 2015.
Nissan North America, Inc. (NNA) has announced that starting today, their new Director of Group Communications will be Kristina Adamski. She is now responsible for handling the North American communication activities for the Nissan Group and will be reporting directly to Vice President of Corporate Communications, NNA David Reuter. The types of communication activities that she will be responsible for include multicultural communications, crisis communications, manufacturing, corporate social responsibility, corporate, and labor and policy communications.
Adamski started out her career in communication by working at Delphi Energy and Chassis Systems. From there, she went to Weber Shandwick where she was in charge of projects for their General Motors client in China and the U.S. Lastly, she served as the leader of Global Manufacturing and Labor Communications at Ford Motor Company before coming to join the Nissan team.
“We are pleased to have Kristina join the Nissan team and continue the transformation of our corporate communications activities,” said Reuter. “Kristina brings more than 12 years of strong global automotive experience to the role, and she is an ideal person to lead our efforts to tell Nissan’s story of investment, growth and success in North America.”
Brockman, Brian. “Nissan Names Kristina Adamski Director, Group Communications.” Nissan Online Newsroom. Nissan, 20 Nov. 2015. Web. 30 Nov. 2015. <http://nissannews.com/en-US/nissan/usa/releases/nissan-names-kristina-adamski-director-group-communications>.
Happy Thanksgiving!
From the Younger Nissan of Frederick family to yours, we’d like to wish you a Happy Thanksgiving! Enjoy your day off and be sure to visit us again soon to take advantage of our great prices and selection.
A new short film parody called “The Delivery” was recently released by the Nissan brand as a unique new advertisement for their line of NV Cargo Vans. This film features a variety of tv and film actors such as Teresa Ruiz, Carl Weathers, Raymond Cruz, and Mickey Rourke who are all involved in a secret mission. Rourke and Weathers are using the NV Cargo Van to help with an important “Delivery” and they meet up with Cruz and Ruiz along the way. This short is depicted as a classic action film complete with a few fight and chase scenes.
During the film, we are also shown the power and versatility that this model is capable of with a closer look at some of its more impressive features that come included, such as America’s Best Commercial Van Limited Warranty*
“We want to bring attention to the durability and efficiency that small business owners can expect from Nissan’s commercial vehicles,” said Jeremy Tucker, vice president, Marketing Communications and Media, Nissan North America, Inc. “These vehicles endure more than 7,000 tests during the development process, compressing 13 years of real-world use into about three months. The results are highly dependable vehicles for our owners.”
Source: http://nissannews.com/en-US/nissan/usa/releases/nissan-presents-the-delivery
* Claim based on years/mileage (whichever occurs first) covered under the 2015/2016 New Vehicle Limited Warranty basic coverage. NV200® Taxi is covered under a separate limited warranty with a different level of coverage. Comparison based on Wards Light Vehicle Segmentation: 2016 Nissan Cargo, Passenger v. 2015 Large Van Class; 2015 Nissan NV200® v. 2015 Small Van Class. Comparison based on publicly available information on manufacturers’ website. Nissan’s New Vehicle Limited Warranty basic coverage excludes tires, powertrain coverage, corrosion coverage and federal and California emission performance and defect coverage (applicable coverage is provided under other separate warranties). The powertrain coverage is 5 years or 100,000 miles (whichever occurs first). Other general exclusions and terms and conditions also apply. For complete information concerning coverage, conditions and exclusions, see your Nissan dealer and read the actual New Vehicle Limited Warranty booklet. Warranty claim is current at time of release.
Younger Nissan will be releasing an informational web page on the 2016 Nissan Rogue in just a couple weeks. You’ll be able to get all the information you want on this great crossover from one trusted source in a format that’s easy to understand. We will provide you with information like the EPA estimated MPG, safety features, performance specs, convenience options, and more. Keep checking back for an announcement of when the Research & Review page is available or come in for a test drive at your earliest convenience.
“Diehard Fan” App Released By Nissan
Are you a diehard fan when it comes to your favorite college sports? If so then you will be excited to learn about the innovative new “Diehard Fan” app that Nissan recently released. This new app has been designed to provide fans with a creative way to showcase their love for their favorite teams by “painting their face”.
This new program includes thousands of face painting images that represent each of the 100 colleges that are included in the new Nissan sponsorship program. Each of the images available in the app is a digital-remastering of an original face painting that was done on human models by a professional face painter. Users can now upload their own photo and then choose one of the many images to paint their face with.
“The Diehard Fan mobile app delivers on Nissan’s brand promise of innovation and excitement for everyone,” said Jeremy Tucker, vice president, Marketing Communications & Media at Nissan North America. “This is just one way for sports fans to unleash their colors anywhere, anytime, and engage with Nissan and our College 100 Sponsorship of men’s and women’s college sports programs throughout the U.S.”
Connect with us
Recent Blog Entries
- The 2026 Nissan LEAF Deemed ‘an Affordable Joy’ Keeps Winning
- Save Big on New Vehicles with Younger Nissan’s Monthly Specials
- Two Brand-New Nissans. Two Vehicle of the Year Finalist Spots. That Was Fast.
- Drive More for Less at Younger Nissan: Monthly Offers You Don’t Want to Miss
- Your Music Hits Different. Now Your Nissan Knows Why.